Bernardin Packaging Refresh

Bernardin, Canada’s mason jar brand, desperately needed a brand update. On shelf, they previously had multiple different designs that left the brand without an image. I worked with another designer to bring this new design to life. We were limited to a 2-3 color print job, mostly on corrugate (aside from the pectins and seasonings which were 4 colors) so the design was limited.

I worked over 350 hours illustrating over 70 pieces of fruit, vegetables and products that went onto the packaging. I used an iPad Pro, and Procreate to create the illustrations below.

Jars

Other Products

Fruits

Vegetables/Other

Colorized